CASE STUDY

Business Valuation & Expansion Strategy

Company Profile

A telecommunications company generating $100 million in annual revenue sought to expand into a new market within a highly regulated industry where only a select few service providers were licensed to operate.

The Challenge

The company identified an opportunity to enter a growing metropolitan area, but the market’s license was held by another carrier that had yet to provide service. To justify the investment, the business owners needed an in-depth valuation to determine the financial viability and potential return on the acquisition.

Our Approach

As a business valuation expert and fractional CFO, I developed a detailed financial model assessing:

The Outcome

I valued the market opportunity at $38 million and provided a comprehensive financial analysis. To confirm accuracy, the business owners engaged an investment banking firm for a second opinion. Their response was simple:

"Yep, this is a good number."

With confidence in the valuation, the company successfully acquired the market and continues to provide service there today.

Why This Matters for Business Owners

This case highlights the critical role of accurate business valuation when expanding into new markets. Whether buying, selling, or scaling a business, strategic financial modeling ensures owners make data-driven decisions with confidence.

Your Business Is More Than Numbers – It Is Your Legacy

Whether you are looking to operate, grow, restructure, or sell, I provide the strategic guidance and financial expertise to help you make the most profitable and informed decisions.

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